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Lead Generation Representative

Location: Reading Berkshire, UK
Date Posted: 21-03-2017
Lead Generation Representative                                                                                        REQ# 5560
Our growing company relies on curious, dedicated and innovative colleagues to anticipate the future and provide solutions for a more connected, mobile and secure world. Entrust Datacard technologies and expertise help government agencies, enterprises and financial institutions in more than 150 countries serve and safeguard citizens, employees and consumers. Each year, our solutions secure billions of transactions — and every day, our technologies issue and manage more than 10 million secure identities. How do we do all of this? Together.
Join us. Together we’ll create solutions for a more connected, mobile and secure life.
For more information, visit www.entrustdatacard.com. Follow us on Twitter, YouTube and LinkedIn.
Position Overview: 
The Lead Generation Representative is responsible for identifying, qualifying, and nurturing new opportunities for Entrust Datacard’s Enterprise product offering in order to drive revenue and develop outbound sales leads for the Business Development Team.
  • Clearly articulate Entrust Datacard's unique value proposition through a variety of methods (i.e., phone, web, etc.) to existing customers, prospects, and North American channel partners. 
  • Vet qualified prospects by identifying decision-makers, timeline, and budget potential. Ask qualifying questions to identify the correct prospect contact
  • Prospect daily for new sales leads within your territory. This prospecting includes leveraging referrals from existing customers, inbound leads, cold calling, and working with other territory managers for contacts 
  • Generate leads to qualify through cold calling and out-bound calling efforts
  • Qualify leads based on set criteria 
  • Book qualified meetings when there is a clear opportunity for a project
  • Articulate the differences in value propositions for different products and solutions in relation to competitors
  • Maintain specific client information including call records and account status to enhance client approach 
  • Stay up to date on customer and value trends to connect products to these trends
  • Recognize market trends and report customer feedback on product enhancements to the broader team during sales meetings.
  • Work in tandem with direct sales representatives to identify opportunities within the region
  • Contribute to growing sales pipeline and take advantage of market opportunities by working installed base accounts and key named accounts.
  • Maintain call records and account status in SalesForce.Com
  • Manage timelines and follow-up efforts 
  • Coordinate with Account Executives to develop territory plans, sales strategy, and forecasts
Basic Qualifications
  • The role requires the successful candidate to speak fluently an additional European language in addition to English.
  • Must be customer-focused and possess strong organizational, time management, interpersonal, and written and verbal communication skills.
  • Ability to learn quickly about new technology products and service enhancements.
  • Must be resilient and thrive in a fast paced sales environment. 
Preferred Qualifications:
  • Experience selling within the technology industry is preferred
  • Previous success prospecting, building a pipeline, moving opportunities through the sales cycle, and presenting and discussing solutions with C-level and other decisions-makers
  • Bachelor's degree strongly preferred
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